Child-first
Made for little hands
Our tools are designed around how children naturally grip, explore and create.
About YPLUS
Little hands
built for big imagination.
Every mark opens a new world. Welcome to YPLUS.
30+ years making art tools
80+ countries reached
1993 family business since
Drawing is a child’s first language.
Drawing is a child’s first language.
Before they can speak, they scribble. They color. They express.
We believe this pure joy matters. Art isn’t just play—it’s how they see the world.
Why a peanut?
Why a peanut?
A toddler does not hold a crayon like a pencil. They reach, grab and explore with their whole hand.
That is why our first crayon took on a chunky peanut shape: a friendly format designed around how early hands naturally grasp.
Start with the child, then design the tool.Our philosophy
Reimagined for them.
Backed by 30 years of love.
Simple enough for family life. Thoughtful enough to grow with them.
Our journey
More than 30 years
in the making.
From a small pencil sharpener workshop to a children’s art brand reaching families around the world, each step has shaped how we design today.
1993 → TodayWe’re still on the way forward.
Worldwide
Sharing creativity globally
From Frankfurt to Dubai, YPLUS connects with families across the world.
Designed to last
A familiar first crayon
The Peanut Crayon™ brings an easy whole-hand grip to early drawing.
Explore our milestones
- 1993The business begins with pencil sharpeners.
- 1995First exhibition appearance and student pencil sharpener.
- 2000Manufacturing capacity grows.
- 2004A company-owned factory is established.
- 2007First Paperworld exhibition.
- 2008Dedicated R&D and product innovation expand.
- 2010The YPLUS brand is born.
- 2013–2017The brand reaches more than 80 countries.
- 2019Online and offline channels connect with more families.
- 2023YPLUS marks three decades of making and learning.
- 2024YPLUS enters a core Frankfurt exhibition area.
Designed for real life
For real kids.
For real homes.
Simple enough for family life. Thoughtful enough to grow with them.
One small mark can open a whole new world.
One small mark can open a whole new world.
Find the stage that fits today, then make room for whatever they imagine next.
YPLUS around the world
From world stages to
everyday homes.
See how YPLUS sparks imagination across schools, retail shelves and family art tables.
Showcased on global stages
Our teams share child-centered creative tools at international fairs.
Closer to families
YPLUS products appear in stores and creative spaces in many countries.
Inspired by little artists
Everyday moments of drawing keep our ideas grounded in real childhood.
Join the YPLUS story
A little color can go a long way.
Here’s to the next first mark, bright idea and world of imagination.